New York: New York Fashion Week runs from February 6 to 11, showcasing the latest in fashion while being heavily influenced by the growing role of social media platforms, especially TikTok.

As designers and influencers embrace these platforms, the event has evolved into a dynamic digital and physical experience, allowing wider access and real-time engagement with global audiences. The increasing importance of social media in fashion marketing is reshaping how trends are launched and how brands interact with their followers.